The cereal box barely makes it onto the conveyor belt before tiny hands grab it again.
A mom smiles, scanning each item with practiced ease—bread, milk, lunchbox snacks. As the total flashes on the checkout screen, a small line appears underneath:
“Kamioi: $1.50 to stocks.”
Just another grocery run—but this time, part of it is going toward college.
Every Cart Counts
For families, the cost of raising kids climbs with every trip to the store. Food, clothes, supplies—it adds up fast.
Kamioi flips the script. With every grocery swipe, a small round-up quietly builds a real investment account—in the brands you already buy.
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$4.79 for Goldfish?
→ A few cents into Campbell’s stock. -
$12.99 for Tide?
→ Now you own a slice of Procter & Gamble. -
$0.73 from today’s trip?
→ Into a diversified ETF labeled “Emma’s College Fund.”
Financial Literacy Starts at the Checkout Line
It’s more than investing—it’s modeling. Kids see their parents turn routine spending into long-term value. Instead of just consuming, they start to understand ownership.
“Kamioi turned our grocery budget into a learning moment. My son asked what it means to ‘own stock.’ That conversation was worth more than the round-up.”
— Sarah D., Kamioi parent since 2025
Back-to-School, Built Different
This school year, families using Kamioi can:
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Track long-term ownership goals (e.g., “Save $1K for college by high school”)
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Set up kids’ custodial accounts through trusted brokerage partners
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Earn bonus stock when shopping from partnered back-to-school brands
🎒 Groceries feed your family. Now they can feed your future.